Details

The organising principle of any business is for sales. Startups and scaleups don’t fail because of the product. They fail because the market hides, decision-makers are overwhelmed, and nobody wants to be the first zebra with a red mark. That’s why we created Sales as a System powered by AI Sales Buddy — to help you find the fire, bring the water, and become the obvious choice in the B2B herd.

Why AI Sales Buddy? Why Just-In-Time?

Because startups and scaleups survive only if they figure out a way to solve these problems

  • Problem: Your prospective customers don’t know you exist. They’re overwhelmed. Even if they’re thirsty, they won’t crawl through the desert to find your water.
  • Problem: Buyers don’t act unless they’re on fire. And even when they are, 50 other vendors are making the same pitch.
  • Problem: You may have a great product, but no social proof. You’re invisible. And buyers just want to avoid risk.
work
  • Live deal insights from CRM + call transcripts
  • Tactical suggestions based on Skill-Will matrix
  • Discovery questions auto-matched to buyer profile
  • Micro-content sent at key deal stages
  • Pattern matching across closed deals
  • Nudges reps toward best practices in real time

The AI Sales Buddy Advantage

Our format means:

  • Learn when you need it. Not before. Not later.
  • Revisit key concepts anytime
  • Share insights with your team
  • Apply learnings immediately

Don’t Launch Blind. Launch with a System.

Great products fail because they don’t account for human psychology. AI Sales Buddy + Sales as a System aligns you with how most real B2B buyers behave — scared, skeptical, and slow. Give us your background, and we'll find you the foreground.

Our Work Process

Our streamlined and client-focused work process ensures that we deliver the best possible outcomes for your business. We believe in a collaborative approach, working closely with you at every stage.

01

Discovery and Analysis

We begin by thoroughly understanding your business, challenges, and objectives. Through detailed analysis and stakeholder consultations, we identify key areas for improvement and opportunities for growth.

02

Strategy Development

Based on our findings, we develop a customized strategy tailored to your specific needs. This includes actionable plans and innovative solutions designed to drive success and achieve your business goals.

03

Implementation and Support

We don't just hand over a plan; we stay with you throughout the implementation process, providing ongoing support and adjustments to ensure the strategy is effectively executed and delivers the desired results.

Our Work

Our latest cases

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Twin GSI Partnership – for Major Bank

Joint Account Planning: Identifying complementary synergies between 2 GSI, prioritising win-win approach in overlapping skills for a 3 way contract.

Global Technology Solutions Provider – Channel Partners & Commercial

Ecosystem and Channel Planning. Making the channel engagement and results more predictable and primed for deeper collaboration

Global Technology Solutions Provider – Channel Partner

Ecosystem and Channel Planning. Making the channel engagement and results more predictable and primed for deeper collaboration

Global Systems Integrator & Software Partnership – Channel Partners

Ecosystem and Channel Planning. This is a process and strategy improvement to develop a functioning partner ecosystem between large established organisations. A change management project to shine the light on the blind spots and set a practical framework for the frontline.

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